Pandemic makes curbside pickup a hit for many stores

Oct 15, 2020
Written by wpengine

Curbside pickup has grown to become a more significant sales option for some retailers during the COVID-19 pandemic, The New York Times reports.

From humble and sometimes clumsy beginnings, three-fourths of the top 50 store-based retailers in the U.S. now offer curbside pickup. It could become a permanent outcome of the pandemic, the Times reports.

Curbside has become a successful hybrid between driving to the store to shop or ordering an item online for delivery to the home, one analyst said.

Target reports that curbside sales grew more than 700% in the last quarter while Best Buy reported nearly $5 billion in online revenue in the second quarter, 41% of which came from curbside or in-store pickup.

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