Bob Phibbs, the ‘Retail Doctor,’ offers some valuable insights in his recent blog article on ways retailers can increase their profit margins. According to Phibbs, this is a two-step process. Retailers first must know what their current average profit margin is, what their target margin should be, and then implement his 15 suggestions for increasing their margin:
- Increase prices
- Narrow your focus
- Limit the discounting
- Cut waste
- Schedule retail employees to need
- No overtime — period
- Don’t schedule for the convenience of your employees
- Award extra hours based on merit
- Personally hand out all paychecks
- Give bonuses when deserved
- Look for theft by matching inventory to sales
- Cut vendors
- Combine your orders
- Sell added value by bundling products and services
- Fire unprofitable customers