Best Buy has launched a new AI-driven live delivery tracking feature for customers purchasing large electronics and appliances, including TVs, refrigerators, and washers. This innovation, accessible via Best Buy’s ecommerce site and mobile app, allows shoppers to track their deliveries in real time with a live map view.
Upon purchase, customers can schedule a delivery day and receive a morning reminder with a four-hour delivery window. As the delivery driver begins their route, customers get real-time updates on estimated arrival times and a live map showing the driver’s location. When the delivery is imminent, the map zooms to a street view for precise details. Best Buy will also send a final notification if customers aren’t actively tracking the delivery.
This new feature enhances the delivery experience by using data on demand, traffic patterns, and route optimization. It is part of Best Buy’s broader initiative to improve customer experience through technology, including AI-powered services and a personalized app interface. Brian Tilzer, Chief Data, Analytics and Technology Officer, highlights the feature’s aim to eliminate the common frustrations associated with waiting for large deliveries.