The White House has issued an Executive Order modifying U.S. tariff rates, with immediate implications for retailers and importers. Effective April 10, 2025, the “reciprocal” tariff rate has been temporarily reduced to 10%, with the suspension lasting until July 9. Goods imported between April 9–10 are subject to this adjusted rate.
However, tariffs on goods from China, including Hong Kong and Macau, have been significantly increased to 125% as of April 10.
The Executive Order also raises de minimis tariff thresholds:
The ad valorem rate increases from 90% to 120%.
Postal item duties will rise from $75 to $100 beginning May 2, and from $150 to $200 starting June 1.
Customs and Border Protection (CBP) has confirmed that the “on the water” exemption remains active through May 27, allowing flexibility for shipments already in transit.
WR will continue monitoring the impact of these tariff changes and provide updates to support members navigating these shifting trade policies.
